Haroldo Jacobovicz: Building a New Kind of Technology Company with Arlequim

When Haroldo Jacobovicz turned his attention to a new project in 2021, the direction he chose reflected priorities that had been accumulating across his career. The result was Arlequim Technologies, a cloud computing company built around a straightforward idea: that virtualization can make older hardware perform at a standard comparable to current equipment, without requiring consumers or organisations to spend on replacements.

The concept addresses something concrete. Hardware costs remain a genuine barrier for individuals, businesses, and public institutions looking to keep pace with rising software and connectivity demands. By offering a service that extends the functional life of existing devices, Arlequim Technologies positions itself at the intersection of cost efficiency and digital access — a space that Haroldo Jacobovicz had been thinking about in various forms since the early stages of his career.

His professional background spans multiple technology disciplines. He led software and hardware service companies through the 1990s, working with both corporate clients and public sector organisations. The public sector experience was particularly formative. Through Minauro and later the e-Governe Group, he developed technology rental and management models designed to fit within the procurement constraints of government agencies — work that required practical thinking about how to deliver computing capacity to institutions where budget cycles and asset management rules made outright hardware purchases difficult. That model, refined over years of public sector contracts across southern and southeastern Brazil, laid groundwork that clearly informs Arlequim’s current approach.

The company’s three target markets — corporate clients, public institutions, and retail consumers — reflect a deliberately broad scope. Among retail users, gamers represent a focal point. Brazil’s gaming market has grown substantially, with surveys from 2024 indicating that nearly 74% of the population engages with online gaming in some form. The technical requirements of modern games are considerable: competitive multiplayer environments demand low latency, and the processing requirements of current titles routinely exceed what ageing hardware can manage without intervention. For this segment of the market, a virtualization-based performance boost carries direct practical value.

Haroldo Jacobovicz’s interest in this space sits within a wider perspective on what technology access means in practice. Throughout his career, he has returned repeatedly to the observation that digital inclusion depends not only on connectivity but on whether the devices people own can actually run the services available to them. A student, a small business owner, or a public employee working on a machine several generations behind the current standard faces real limitations — not because access has been withheld, but because the hardware available to them cannot keep up. Arlequim’s service model is, in part, a response to that reality.

The company was founded shortly after the telecommunications business Jacobovicz had built over the previous decade changed hands. That transition created the space for a new project, and the direction he chose drew on decades of experience working across hardware services, public sector technology, and network infrastructure. Arlequim Technologies represents the current expression of that accumulated knowledge — applied to a market where the gap between available hardware and rising performance demands continues to widen.

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