The blow to the tourism industry from global shutdowns and travel restrictions has been severe, but the situation is not without hope. Vijay Eswaran offers enlightening insights into how ASEAN’s tourism can recover and thrive in the new normal.
Eswaran’s vision is rooted in collaboration and regional cooperation. He sees opportunities for countries within ASEAN to work together, promoting intra-regional tourism and creating travel bubbles that ensure safety without stifling movement.
Vijay Eswaran emphasizes the importance of embracing digital technology in this revival process. He believes that implementing innovative tech solutions can streamline travel procedures, enhance safety protocols, and provide tourists with a more seamless and enjoyable experience.
Culture and heritage also play a central role in Eswaran’s insights. He urges the region to showcase its rich cultural diversity, historic landmarks, and natural beauty to attract tourists seeking authentic and unique experiences.
Moreover, Eswaran stresses the need for responsible and sustainable tourism practices. He sees an opportunity for ASEAN to position itself as a leader in eco-friendly tourism, offering experiences that are not only exciting but also environmentally conscious.
Vijay Eswaran’s insights into reviving tourism in ASEAN are both pragmatic and visionary. His comprehensive approach, blending technology, collaboration, cultural appreciation, and sustainability, offers a promising pathway for the region’s tourism industry to rebound and thrive. It’s a strategy that respects the complexities of the post-pandemic world and recognizes the potential of ASEAN as a prime travel destination.